Produzione Scientifica
Found 3 results
Filters: Author is Chierici, R. [Clear All Filters]
Lifelong Learning in Europe: An Analysis of Raw Materials Professionals’ Learning Needs,
, Contributions to Management Science, p.235-256, (2019)
Affecting brand loyalty intention: The effects of UGC and shopping searches via Facebook [影响品牌忠诚度的因素:论用户生成内容和脸书购物搜索的影响],
, Journal of Global Fashion Marketing, Volume 9, Number 3, p.270-286, (2018)
Social vs traditional media communication: brand origin associations strike a chord,
, Journal of Research in Interactive Marketing, Volume 12, Number 1, p.2-21, (2018)